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Introduction
Part 1
Part 2
Part 3







Introduction to the Conduct of the Sale Process -- Introduction
by Billow Butler & Company, L.L.C,

Over the past many years the principals of Billow Butler & Company ("BBC") have served a great number of business owners in connection with the successful sale of their companies. We take pride in providing our clients with the utmost in personalized service in connection with the professional sale of their businesses. Each business we undertake to represent is special and unique; and it is recognized as such by us.

Accordingly, in order to accomplish each transaction on the most beneficial terms possible for a client, we devise a strategic plan specifically suited for that client’s business. This plan will vary depending on the goals and objectives of our client. We believe that through its design and implementation we will provide our clients with the greatest financial rewards, with confidentiality and speed.

Since the sale of a business is such a critical milestone event for both the owner and his company, we have prepared the attached brief description of the sale process for your review. It highlights our role throughout the major phases that are preliminary to and ongoing during the transaction. The essence of our transactional philosophy, as you will note, is to manage the sale process of your company in a manner which:

  • preserves confidentiality
  • structures a strategic marketing campaign to achieve premium pricing
  • avoids undue interference in the business
  • minimizes imposition upon our client
  • achieves results quickly and deliberately
Because we think it is important that you become well acquainted with your investment banker, and his successful contribution to accomplishing your objectives, we welcome the opportunity to personally discuss these matters with you in more detail. To that end, we would be happy to visit with you in a confidential setting convenient to you.

OVERVIEW OF THE SALE PROCESS AS UNDERTAKEN BY
BILLOW BUTLER & COMPANY, L.L.C.

Phase I Preliminary Analysis
Task 1: Evaluation of Shareholder Needs
Task 2: Preliminary Business Review
Task 3: Confirmation of Business Valuation

Phase II Marketing
Task 1: Preparation of Confidential Information Memorandum
Task 2: Prospective Buyer Research
Task 3: Active Marketing
Task 4: Buyer Visits and Solicitation of Offers

Phase III Letter of Intent to Closing
Task 1: Evaluation, Selection and Signing of Letter of Intent
Task 2: Due Diligence Facilitation
Task 3: Negotiation and Legal Documentation
Task 4: Closing

GO TO PART ONE -- "Phase I -- Preliminary Analysis"



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